Strategies & Tips

How to Prevent Ideas and Opportunities From Falling Through the Cracks

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SmartBlog Insights | Baron Hanson

Today, important business news, potential relationships, great ideas and new opportunities fly at us –– or right by us –– at a considerable speed and volume.

Be it a fresh news story or white paper, plum event invitation, potentially huge transaction, brilliant new hire or critical vendor negotiation, all ideas and opportunities first require intersection, interaction and inspection if they are to progress into a tangible relationship.

During the last few years, our Turnaround Management practice area has witnessed small and middle-market business clients both fail and succeed at taking the fundamental steps required to ensure viable ideas and opportunities do not fall through the cracks. Whereas the economy was once a legitimate factor, deflated motivation and fragmented execution are now the true culprits of fumbled opportunities.

Be it a fresh news story or white paper, plum event invitation, potentially huge transaction, brilliant new hire or critical vendor negotiation, all ideas and opportunities first require intersection, interaction and inspection if they are to progress into a tangible relationship.

During the last few years, our Turnaround Management practice area has witnessed small and middle-market business clients both fail and succeed at taking the fundamental steps required to ensure viable ideas and opportunities do not fall through the cracks. Whereas the economy was once a legitimate factor, deflated motivation and fragmented execution are now the true culprits of fumbled opportunities.

Akin to returning a Wimbledon serve, hitting a World Series pitch, or landing firmly upon an Augusta National green, keeping one’s eye intensely focused on the ball under pressure is a tangible imperative required for competing and succeeding.

So it is with athletes at the top of their game that business owners and executive directors must also gather, analyze and interpret fast-paced data into skillful action more quickly than ever before, if they are to process critical distinctions between opportunities and fallacies on the job.

Here are four ways to prevent viable opportunities from falling to the wayside or ending up permanently on ice:

1) GATHER: Never, ever, EVER leave the scene of a viable idea or opportunity without gathering actionable data and follow-up information first.

Obviously leaders and crew members cannot place an important phone call, mail a hand-written letter, perfectly draft a proposal or deliver a press release to the appropriate editor in time without modern, mobile contact information.

However, the most overlooked follow-up information we see is event dates, materials deadlines, early registration periods, etc. Critical information not gathered also fails to be well distributed.

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